Frequently Asked Questions

---

We sit in a unique position in that we don't actually compete with any other consultancies.  We actually work with many of the main consulting firms, but act mainly as an early filter, helping customers with that initial assessment and qualification and to understand where, and if they need wider support. 

We are also Corporate lead, in that the majority of experience comes from actually leading organisational change as executives ourselves within Large UK and Global Organisations, so we have first hand experience and understanding of both side of the fence.  

We also differ in that we take a far wider view of transformational trends, covering not only technology but also societal and economic trends, using a custom and highly successful methodology called 'Collision Sequencing'  This is where we aim to predict the next technologies likely to impact our lives and industries  Our methodology successfully predicated and called out Gen AI many, many years ago, and we think we were ahead of the entire pack on this one, which is evidenced in our founder Ant Morse's futurist book ' The Future Of Us' https://amzn.eu/d/cPbc8Nr were he has successfully predicted over 10 technology tends in the last 2 years alone, with many more on track

We focus on the new technologies and their impacts on how we live and work overall.  And while we possess a broad range of experiences across a wide range of industries, our model is unique in that it proposes a collaborative approach and process which sees us bring our tech expertise to work with your people's industry expertise,  We're the experts in technology, you're the experts in your business together, this collaboration combined with some robust market research makes us an awesome combination.  

Customers usually come to us initially either to book our Founder Ant Morse for a Keynote, or to take his guidance on a specific technology, usually AI, Spatial Computing or IOT (Internet of things)  This then usually leads to customers booking an Future Readiness Review, or an Innovation ideation workshop to explore topics or ideas in more detail.  

We also receive requests to support specific Tech and AI projects,  which can range from light touch advice and counsel on a current project or issues, through to leading fuller digital transformation projects, or advent providing support in the form of a Fractional Head/Role.  

Everything starts with an initial understanding and exploration call to make sure we can help and answer your ask/brief.  

We have a very flexible approach and we like to think we're pretty smart, but we cant do everything and we will quickly qualify in or out, and we have a far wider network of experts across the tech industry who we can introduce and recommend you to as required.  

This is the question we are asked most often during our work.  It's asked by many people within our customer organisations, many who will navigate to this site to learn more about us, so we thought we would answer the question on there as well.  

Sure its an unnerving time across every industry as the headlines and news feed talk about Artificial General Intelligence, which describes a time and technology where robots become as smart of human, often with a horror story of the whole employment market collapsing as a result.  Scary right! but possibly not quiet how it will happen in reality, if General Intelligence is achieved (something the experts dont seem to be able to argue or disagree on currently)   

So for us with History as our guide, the automation of processes be they mechanical, robotic or now via AI, is nothing new from the automation of the Mills of the 1800's through to our change role on productions lines across industry, progress will always transform the employment market, and our time will be no different.  Progress and transformation is inevitable and in reality yes the incredible breakthroughs in AI and Robotics of today will take many jobs for sure, but it's highly likely that for many of us, it will be more about aiding our jobs and seeing us working far closer with robots in a cobotic fashion than outright replacement of us. or the evolution of work overall as we let AI and Robotics do the mundane and repetitive tasks and we retrain to do more interesting task, or actually work slightly less overall... why not work smarter than harder?

In summary: yes progress will bring disruption to the future of work and transform what we do and how we do it, through AI and cobotics.  Our advice: stay interested and aware of progressions within your industry and organisation, evolve your own skills, invest time in your  development and i think we all all still be pretty relevant for many years to come.   

The second most common question we are asked as Futurists, but unfortunately, while we are incredibly successful in our technology predications, Mystic Meg has the edge on us with this one 🤣

Click on the Contact Us tab and drop me a note and we can arrange a quick 15/20-minute virtual coffee over Teams, to see if we can help your organisation.   

There is no hard sell, if we can help great, if not its always good to make new connections and build our collective networks, while learning more about whats in focus for your business or industry.